Sony’s brighter A90J OLED TV makes its way to living rooms this month – Ars Technica3 min read

https://arstechnica.com/gadgets/2021/03/sonys-brighter-a90j-oled-tv-makes-its-way-to-living-rooms-this-month/

Heres the back.

LGs OLED TELEVISION lineup frequently gets the many press among its peers, however Sonys high-end OLED TVs get favorable evaluations. Today, Sony revealed rates and release timing for its flagship 2021 OLED, the A90J.
Preorders have currently begun in Europe and the UK, and the United States is anticipated to follow whenever now. Regardless of the staggered preorders, the TVs will deliver this month in both areas.
The A90J will be available in 55-, 65-, and 83-inch sizes. The 55-inch design will cost $3,000 in the US, while its 65-inch counterpart will cost a tremendous $4,000. US and EU rates havent been announced for the 83-inch model, however it costs ₤ 7,000 in the UK, so let that be your guide.
Reported around CES in January, Sonys A90J has all the standard features for a superior TV: 4K, Dolby Vision HDR, a smart TELEVISION software application suite (Google TV 10 in this case), and HDMI 2.1.
And like LGs OLEDs that were exposed around the exact same time (Sony uses LGs panels), the A90J will get brighter than its predecessor. We dont understand exactly how much brighter. But thats something customers will start to report and learn as these TVs ship.
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Sonys A90J OLED TELEVISION.

Sony states it had the ability to get higher brightness than prior to not even if of brand-new and enhanced panels, but with a brand-new lamination method that provides additional cooling, allowing the TV to press a little more difficult.
The claim here is that the TELEVISION can maximally use its red, blue, and green phosphors along with white at the same time, in contrast to predecessors that could not attain that.
As has ended up being standard for high-end TVs, part of the pitch for this brand-new model is also about the chip inside. Sony calls the A90Js chip “Cognitive Processor XR,” and like comparable chips from LG, Samsung, or others, it uses AI and device learning to enhance the picture in different ways.
Inputs consist of 4 HDMI (one on the side, three on the bottom), three USB (2 on the side, one on the bottom), one Ethernet, one RF, and one RS-232C. Theres also a digital audio out and a headphone jack, as you d expect. The TV supports both Chromecast and AirPlay, and those HDMI 2.1 ports of course assist in 4K at 120 Hz in addition to eARC, VRR, and ALLM.
For a while, LG and Sony were the only considerable gamers in the OLED TV game in many regions, however that has started to change. Panasonic has upped its video game, and Philips, Vizio, and TCL have actually gotten in the fray, so OLED appears poised to strike the mainstream in a market still dominated by mainly cheaper LCD sets– or a minimum of, thats what these manufacturers would like to see happen.

And heres a close-up appearance at the bezels.

Listing image by Sony

The A90J will be readily available in 55-, 65-, and 83-inch sizes. And like LGs OLEDs that were revealed around the exact same time (Sony uses LGs panels), the A90J will get brighter than its predecessor. Thats something reviewers will begin to report and find out as these TVs ship.
The TV supports both Chromecast and AirPlay, and those HDMI 2.1 ports of course assist in 4K at 120 Hz as well as eARC, VRR, and ALLM.

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