Apple Says New Apple TV 4K is Tremendous Value at $179, Not Designed to Compete Directly With Xbox or… – MacRumors2 min read

https://www.macrumors.com/2021/05/20/apple-says-new-apple-tv-is-tremendous-value/

In addition to reviews raising for the brand-new Apple TV 4K, Apple marketing executive Tim Twerdahl consulted with CNN Underscoreds Jacob Krol about the latest generation of the streaming box, which introduces this Friday.
Priced at $179 with 32GB of storage or $199 with 64GB of storage, Twerdahl stated the brand-new Apple 4K provides “incredible” value.
” We believe theres a significant quantity of worth in this $179. When we talk about the finest method to enjoy TELEVISION, I sort of think of it at 3 levels,” Twerdahl stated. Those 3 levels, according to Twerdahl, are hardware specifications that provide the very best experience possible, having content that individuals want, and smooth integration with other Apple items.
Twerdahl said Apples focus with video gaming has been on Apple Arcade, which he likewise said provides an incredible value, however he admitted that the brand-new Apple TV 4K is not developed to contend straight with consoles like the Xbox or PlayStation.
” Our focus on video gaming has been more just recently on arcade stuff, due to the fact that we think that thats a terrific worth for consumers, theres a tremendous quantity of material therein,” stated Twerdahl. “And weve done a lot to make that experience fantastic. Most notably, most likely support for all these different game controllers.”
” Its most likely not developed to compete directly with the Xboxes and PlayStations of the world,” added Twerdahl. “They bring something to the marketplace that I believe is terrific and special for really hardcore gamers.”
Apple Arcade is Apples subscription-based video gaming service, providing access to a catalog of over 100 video games without ads or in-app purchases across the iPhone, iPad, Mac, and Apple TELEVISION, with prices set at $4.99 each month. The current tvOS 14.5 update added assistance for the latest PS5 and Xbox Series X game controllers on the Apple TV.
The brand-new Apple TELEVISION 4K has been available to purchase considering that April 30, with a lot of orders beginning to arrive this Friday, May 21.

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